A digital graphic of an app called Soul Chai featuring three overlapping screens on a purple background. The screens display options for meditation, discovering teachers, and a calming woman practicing yoga or meditation.
Table outlining the purpose, concept, problem, and solution of a mindfulness app called Soul Chai. The table has four sections labeled Aim, Concept, Problem, and Solution, with descriptive text about the app and its goals.

Market Research

Text discussing the growth of the mindfulness industry, the increasing awareness of mental health issues, and the popularity of mindfulness apps like Headspace, Calm, and Insight Timer.
A digital profile of Tia Vega featuring her photo, name, age, location, gender, and occupation. The profile includes sections on her bio, motivations, wants and needs, frustrations, values, and personality traits, with various sliders illustrating her personality and a list of her core values.
Profile sheet of Eric Wilson, a 26-year-old male secondary school teacher from London, with sections detailing his biography, motivations, wants and needs, frustrations, values, and personality traits, along with his photograph.
A SWOT analysis chart with four columns: Strengths, Weaknesses, Opportunities, and Threats. Each column contains detailed bullet points about a mindfulness app called Headspace. The Strengths are listed in green, Weaknesses in blue, Opportunities in red, and Threats in purple.
A woman smiling with short curly hair in the center of a colorful infographic about her mental health and mindfulness journey. The infographic has four quadrants labeled Says, Thinks, Does, and Feels, with sticky notes detailing her thoughts, feelings, actions, and statements about her experience with stress, mental health, and use of a mindfulness app.
A illustrated comic strip titled 'USER SCENARIO' showing Kelly, a stressed woman overwhelmed with work, who uses a meditation app for relaxation. The strip depicts her remembering the app, opening it, practicing meditation, and feeling less stressed.
Flowchart diagram depicting a user journey through an app, including registration, profile setup, exploring courses, mood tracking, content scrolling, and content interaction, with various decision points and content types outlined.
Blue background poster about item font, with large white and black 'A' and 'a', four colored circles (light blue, white, dark blue, pink), and text explaining font's soft round letters, organic feel, and use of calming colors.
Hand-drawn sketches of mobile app interface screens, including launch, account creation, welcome, home, profile, discover, content, like, and settings pages.

Low-fi wireframe

Mid-fi wireframe

A series of 15 grayscale mobile app screenshots for a mental health and wellness app. Screens include account creation, sign up, main menu with categories like breathing, meditation, meals, exercise, and yoga. Some screens show video content, profile settings, search, and suggested content such as breathing exercises and meditation techniques.
Collection of app screens showcasing features for meditation, yoga, fitness, and health tracking, with user profiles and account settings.
A white coffee cup filled with coffee placed on a matching saucer adjacent to a window.
Screenshot of a mobile app interface demonstrating icon color changes and feature icons on a purple background. It shows a tutorial with arrows and text explaining that when a user clicks an icon, it turns white to indicate the current section, and remains lilac when not selected. The right side displays various app icons including profile, email, meditation, award, add person, profile with plus, search, flame, lock, heart, pause, and next.
Three colorful logos of a coffee cup with a face, each showing a different expression: happy, neutral, and sad, under the heading 'Logo Gamification.'
Flowchart of an app prototype with screens for creating an account, guided meditation, photo gallery, mindfulness, and relaxation activities, interconnected by arrows indicating navigation paths.